No Black Cat Adoptions a.k.a. Denying An Animal A Home

How much is that black kitty in the window? Unfortunately, kitty may be off the market if he is awaiting adoption at one of the many animal shelters that refuses to adopt out any black cats during the month of October or celebration period of Halloween.

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Poverty: Something to Blog About

The folks over at Blog Action Day are encouraging the blogging world to speak out on the issue of poverty.

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Get In On The Action: Blog To Eradicate Poverty

 

Animal welfare workers battle poverty every day. Freelance writers have the means to help give a voice to those who are drowning in poverty, as well as to those who are helping to fight it.

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Skills Enhancement: PETsMART Charities Webinars

Animal welfare workers, if you’ve never attended a PETsMART Charities Webinar, I encourage you to attend. The Webinars are free, online, stuffed with valuable information, and interesting. Additionally, you can expand your skills and knowledge in the subject matter covered in the Webinar. If you aren’t sold yet, consider that it is a great opportunity to network with other animal shelters and rescues.

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Always Something To Celebrate

Freelance writers and animal welfare workers take note: somewhere there is an event that you can write about, correlate to a marketing plan, and of course, celebrate. Yes, there are always the federal holidays to take advantage of, but that handful of celebratory events does not include important dates like National Dog Bite Prevention Week and Animal Disaster Preparedness Day. Today is Gandhi’s birthday.

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Advertising ESP – Branded Merchandise

Many groups know that they could make money and benefit from the associated advertising when selling merchandise with their organization’s name, logo, or photographs of cute animals; they just don’t know where to begin. This is a great example of what I mean (and you’ll come to know this phrase very well) when I say that the organization that can best utilize their time, money, and skills wins the prize. It is a balance we are all searching for, but for a non-profit organization, all three of those variables are often in diminished proportion to the rate of need. Groups who keep the elements of the “Advertising ESP”-Exposure, Simplicity, Price/Profit in mind are virtually assuring themselves that the selection process and final decision will be well-thought out and will produce the best efforts for choosing what inventory to carry and the company/method to supply it.

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Advertising ESP – Branded Merchandise by J.M. Striegel is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.
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