The folks over at Blog Action Day are encouraging the blogging world to speak out on the issue of poverty.
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Animal welfare workers battle poverty every day. Freelance writers have the means to help give a voice to those who are drowning in poverty, as well as to those who are helping to fight it.
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Freelance writers and animal welfare workers take note: somewhere there is an event that you can write about, correlate to a marketing plan, and of course, celebrate. Yes, there are always the federal holidays to take advantage of, but that handful of celebratory events does not include important dates like National Dog Bite Prevention Week and Animal Disaster Preparedness Day. Today is Gandhi’s birthday.
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The state of the economy has everyone rattled, and many are searching to for ways to bring in more money. The freelance market has become more crowed as more people throw their hat in the ring and search for freelance writing work. What’s your experience?
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This past weekend I had an encounter that reminded me how important it is that we (as writers, animal welfare workers, business owners, entrepreneurs, etc…) keep our audience in mind when we establish marketing campaigns. Sounds like a simple directive, but can you say you are doing it as well as a part-time newspaper salesperson?
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This isn’t a sponsored review, Microsoft isn’t paying me to say these nice things, I’m just spreading some the news about a useful tool I think you’ll enjoy. That said, if Microsoft wants to send some money or work my way, I wouldn’t turn it away.
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Groove It Out Baby by J.M. Striegel is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.
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Many groups know that they could make money and benefit from the associated advertising when selling merchandise with their organization’s name, logo, or photographs of cute animals; they just don’t know where to begin. This is a great example of what I mean (and you’ll come to know this phrase very well) when I say that the organization that can best utilize their time, money, and skills wins the prize. It is a balance we are all searching for, but for a non-profit organization, all three of those variables are often in diminished proportion to the rate of need. Groups who keep the elements of the “Advertising ESP”-Exposure, Simplicity, Price/Profit in mind are virtually assuring themselves that the selection process and final decision will be well-thought out and will produce the best efforts for choosing what inventory to carry and the company/method to supply it.
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Advertising ESP – Branded Merchandise by J.M. Striegel is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.
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